The most popular or current products (for example, the recently released novelty transformer), it is better to place near the entrance, so that visitors do not lose sight of it.

Useful little things can be placed near the cash registers, where customers spend a certain period of time. Even if adults are not interested in such positions, children will definitely be interested in them.

2

In the vertical layout of goods with an average price tag should be placed at eye level, budget options - on the lowest shelves, and expensive products - on the highest. This will encourage visitors to buy at least the product with an average price.

In horizontal lay-out, expensive products should be placed closer, and cheaper products should be placed farther away from the customer. This will also result in a higher average check.

If the store specializes in the sale of middle-value products, then those categories that are out of this concept, it is better to place in separate zones. So you can make a department with budget goods or promotional offers, as well as a department with branded products, the price of which is always high. Thanks to this, all categories of customers will be able to choose the best option for themselves, taking into account the quality and price, and the store will be able to cover a large proportion of the target audience.

Baby food should be divided by age groups.