Specifics of product display in a building supply stores. The fundamentals

The ideal building materials shop should not only have quality products, but also a properly organised display. By following the tips below, you can create a comfortable and attractive sales area for your customers. It's important to remember that good product display is an essential part of successful business, so take plenty of time and care in the process.
Dry mixes

For dry mixes such as cement, plaster and other dry mixes, it is recommended to lay them vertically on top of each other and each brand should stand out and be easily recognisable in the stack of packages. Large bags should be stacked on a separate pallet. Cement should be placed closer to the end of the hall as it is a product that is always in steady demand.
Tiles and porcelain stoneware

Tiles and porcelain stoneware should be split into blocks according to usage, such as for the bathroom or kitchen. Layout by colour, collection or price category is also a good idea. A separate stand should be made to display new product samples.
Tools

Tools should be clearly divided into application groups.
They should also be displayed in order of increasing price, and the most expensive products should be directly in front of customers' eyes. It is ideal to be able to touch and test the tools.
Fastening materials

Fasteners are very small and need to be carefully stored. It is very useful to sort these products by type, e.g. nails, dowels and self-tapping screws. Each type should also be sorted, e.g. self-tapping screws come in wood, metal or plastic. The smallest items should be at about eye level. Larger sized fasteners can be placed a little lower.
Consumables

Drills, screwdrivers, cutting discs and other small items are usually stored in the checkout area in glazed racks.
Rolled materials

Floor coverings are divided into groups according to their type, size and cost. There are special stands for linoleum to present it more conveniently. In addition, special racks are provided for wallpaper, where every customer can evaluate the pattern of the unfolded roll. As with other product groups, wallpaper is usually divided into subgroups according to colour, size and pattern type.
Conclusion

It is important to use basic tips to properly display products in a building materials shop. However, it should be remembered that it is a complex process and to achieve the goals and increase sales, it is necessary to use at least the right planogram editor.

A planogram helps to organise the space and determine the positioning of goods on the shelves. But it's only part of the process. Successful merchandising also requires modules such as Store Planner, Floorplans and Equipment Designer. This innovative bundle allows you to quickly rearrange items in line with changes in demand and new products on the market. These tools help to reduce the cost of displaying products and improve the user experience, which in turn increases sales.

It's important to note that proper merchandising in-store is not just about aesthetics, but it's also key to a successful business. Planograms and a set of merchandising management modules can help to create an optimum merchandising space and ensure a comfortable customer experience.

If you are interested in learning more, you can register for a free online presentation of the GreenShelf merchandising management service.